Branding + Logo Design
Yellow Dog Orchards
Yellow Dog Orchards is a small, North Carolina based team working to reintroduce North American chestnuts to our markets. As the owners both have yellow labs, the name holds a lot of personality and context that we wanted to embody with the visual identity- qualities such as dependable, loving, and energetic.
Because of the company's deep roots in the chestnut trees' history, we also took inspiration from vintage food advertising and branding.
